The Tree of Ra 2

After doing an image search for the tree of life, I determined that my client's original tattoo was so detailed and involved that I couldn't see how I could transform it into a tree of life without making a big, nasty eyesore of a blob toward the top of the tree.

The tree of life is an ancient idea though, so maybe the Egyptians had their version of it too. And maybe, just maybe, it's been illustrated, photographed and put online. I did a search and lo and behold!

The Tree of Ra 1

Another client asked me to make something new out of an old tattoo on her back, between her shoulder blades. The old tattoo is a hieroglyph of the Eye of Ra found in the grave of some old, dead Egyptian. I made a tracing and got to thinking...

The client wanted to have the new design cover up the old tattoo somehow, so that the Eye of Ra was transformed into something new and different, namely, a design of the Tree of Life.

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So, the company decided to go with a the big heart behind the capital letters. After some Illustrator love, I sent over three black and white options and three color options.

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After all of that, the company decided that just the letters and the heart were wanted. We also talked about the type design. A move toward a bolder font with more stubby serifs was what I understood the company now wanted. I took stock of the type examples the company was fond of and put a slight dynamic slant to the "IC." The latest bunch of designs follows...

...and the lowercase options...

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Another idea for the Rod of Asclepius.

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Some other ideas...

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So the company really liked the heart and wanted me to explore that more.

At this point, I took away the abstracted snake and added the pulse lines from an electrocardiogram to underscore the medical aspect of the company.